The Founder Flow Audit
A diagnostic for established female founders. Eighteen questions. Scored results across two critical areas of your business. Identify the friction points slowing the business down so that you can increase momentum, execution speed, and profitability without adding more pressure.
Free
18 questions
Scored results
Instant access
Start with an honest picture of where you actually are.
Enter your email below and you’ll get immediate access to the audit. No waiting, no download - you’ll be in it within 60 seconds.
what happens next:
1. Complete the 18 questions: Rate yourself 1–5 on each. Work through them honestly - the results are only useful if the inputs are real.
2. Review your scored results: Each section has interpretation bands that tell you what your score is pointing to — and what it’s likely costing you.
3. Take the next step that’s right for you: Book a 1:1 session with Sarah to work through your results, or join The Honest Conversation, a live quarterly event for founders at this stage.
“Working with Sarah has quite literally been life-changing. She helped me make space for my personal life, regain confidence, clarify direction, and build a structured path forward.”
— Nerissa Profit, Co-Founder, Good Bath Co.
“Her ideas and direction helped us clarify our brand and focus on what actually matters. The best investment I have made in the business yet.”
— Patricia Zurrer, Founder & Director, Property Consulting Australia
“You work alongside us to build our capability, confidence, and clarity. Since working together, our visibility has grown significantly — and so has our confidence.”
— Tazmyn Jewell, CEO, Health Voyage
Two areas.
Eighteen questions
One clear picture.
PART ONE - BUSINESS LEADERSHIP:
Clarity & Direction
Are you actively choosing the direction of your business - or mostly responding to it?
Wellness Engineering
Is your capacity to lead being quietly eroded by how you’re living inside the business?
Leadership Rhythm
Do you have real structure supporting your leadership - or are you running on instinct and willpower?
PART TWO - BUSINESS FOUNDATIONS:
Know Your Numbers
Do you actually know your revenue, margins, and profitability - or do you think you do?
Customer Love
Do your best clients feel genuinely valued - or just served?
People & Culture
Is your team a source of leverage - or do they need you present to function?
Marketing & Sales
Is your path to revenue clear and consistent - or does it depend on you being across everything?
Products & Services
Are your offers genuinely profitable and scalable - or are you busy being underpriced?
WHAT YOU WILL LEAVE WITH
01.
A scored picture of your business right now:
Not a general sense of what’s hard - a specific, scored assessment of which areas are working, which have meaningful gaps, and what those gaps are likely costing you.
02.
A name for the patterns you’ve been living inside:
The audit uses interpretation bands for each section to tell you what your scores are pointing to — so you’re not just left with numbers, but with an understanding of what they mean.
03.
Three priority areas and a clear next step:
The audit closes with a structured reflection: identify your three highest-leverage areas, what each is costing you right now, and one concrete action for each. This is not just an AUDIT, it is a clarity tool to help you impact real change - for yourself AND your business.
The audit is built from twenty years of watching where founder-led businesses actually get stuck.
Sarah Poole built her first significant business in her mid-twenties; a sixty-staff, six-office operation that scaled nationally before selling. What she learned in the process was not just how to grow a business, but what it costs when the foundations aren’t there. She has spent the two decades since working with hundreds of established founders on exactly the questions this audit raises.
The Founder Flow Audit maps directly to the Business Flow Framework - the methodology Sarah uses with founders in her Mastermind, 1:1 coaching, and strategy sessions.
Completing the audit is the clearest way to understand where your business sits within that framework, and what the most important work is for you right now.
START NOW
Ten Minutes.
A whole Load of clarity.
The audit is free. You’ll have immediate access the moment you submit your email.
No waiting, no download, no obligation.